Meet the Brain
Your company's strategic intelligence, decoded and accessible instantly to everyone using AI.
POV
AI vs Smart AI
Smart AI as a concept comes in forms: Custom GPT's are a great start, The Brain takes is to the max. There are leagues between using AI and doing it best.
Individuals using
AI
Faster but inconsistent output
Results depend on prompt skills
No shared standards
Intelligence stays individual - no company IP
Companies on
Smart AI
Quality output at AI speed
Prompts simplified as Context and Instruction are are built in
Output alligned on agreed vision, messaging, and logic
Best thinking scales company-wide
The Brain Lets AI Know How You Think
Your company's best thinking lives in the heads of experts and executives and is scattered throughout documents.
The Brain unlocks that thinking to everyone on your team, ensuring AI works with your strategy, tone, and methodology; making the output actually useful.
To stay consistent while moving at breakneck speed.
learn more
amber bartholomeusz
Head of Marketing @Mach Alliance
"AI has become extremely powerful through "The Brain". I now do things in an hour that would have taken me a day before! This changes how we work and how much I need to cater for alignment and details."
kelly goetsch
Co-founder @Mach Alliance
“Without The BaaS Company, the MACH Alliance would be a forgotten historical footnote rather than an over 100+ member strong industry movement.”
Generic AI hurts your company.
Here's how The Brain prevents and fixes it.
Your team is using AI right now. Whether you've agreed on it or not. Output is faster, yes. But quality and consistency are slipping. Everyone prompts differently. Some get good results, most don't. Without control on input or output, you get random quality dressed up as efficiency.
Here's the thing...
80%
of the input any AI needs about your organization you need with every prompt. Information about our context, industry, ICPs, definitions, tone of voice, messaging, facts, etc.
Instructions on the right,
what AI should always consider.
Messaging on the left
organized in a knowledge graph.
Agents pull everything in and store it where it belongs. Setting up has never been this straightforward.
Once stored, AI can produce anything:
websites, press releases, blogs, proposals, LinkedIn posts. The end user simply talks to Claude—now a highly tailored AI. Automation tools like N8N can pull knowledge through the MCP connection too.
The short version.
The Brain makes sure AI knows your company, your prompts stay simple and aligned, and output is fast & high quality.
Your organization owns how AI is used. You get consistent, on-brand results.
Recognizable?
You're leading an AI transformation - there's no way around it. Your strategic work needs to get better, faster, and more cost-efficient. Here's what that looks like for leaders like you.
Leoni Janssen
Founder CEO
Andrei built the tech that makes strategic intelligence actually work at scale. With 15+ years cracking complex systems, he architected and built The Brain to capture, organize, and retrieve executive thinking with zero manual overhead.
Andrei agentically solved how to make your LLM outputs strategically intelligent with your own (best) thinking.
Andrei agentically solved how to make your LLM outputs strategically intelligent with your own (best) thinking.
Andrei Zaluchanov
Lead Architect and Developer
A brand expert and positioning specialist, Leoni wanted to automate what she does best. And AI provides that opportunity.
Leoni specializes in high-growth organizations that need strategic intelligence to scale without losing their edge.
The architect behind the MACH Alliance brand and positioning, now helps ambitious leaders 10X their strategic output.